Business vs. IT

I was reminded today in a book I'm reading on visual analytics that the purpose of any analytical project is ultimately to make better decisions. Coming from a mixed business and IT background, I have had my fair share of IT vs. Business conundrums. With my IT hat on, I'm always thinking about efficiency, optimisation, ease-of-use,... Continue Reading →

Choose your customers

Seth Godin recently had a great post on choosing your customers. He's not the first to say this, and he'll certainly no be the last, but it's always good to hear reminders like this. Choosing your customers first (before doing anything to get customers) isn't intuitive. Heck, choosing your customers isn't intuitive (who cares who buys my product... Continue Reading →

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