The title of this post, "if it's not a 'Hell, yes!', it's a 'No.'" comes from a Tim Ferriss book I'm currently reading called Tools of Titans, and is one of Ferriss' favourite rules of thumb. Here's a little more context (Ferriss is quoting Derek Sivers here): Because most of us say yes to too... Continue Reading →
Business Experimentation
Imagine for a moment that you want to implement a new sales initiative that you think will transform your business. The problem is, you're not too sure if it'd work. You decide, prudently, that maybe a pilot test would be good: let's roll out the initiative to just a small subset of the company, the... Continue Reading →