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On Analysing Big Data and Storytelling

There’s a neat post on analysing big data and storytelling on an HBR blog worth checking out. From the post:

Data scientists want to believe that data has all the answer. But the most important part of our job is qualitative: asking questions, creating directives from our data, and telling its story.

That’s a neat summary of what data is all about: to allow us to make better decisions (“asking questions” and “creating directives”) and implement them (“telling its story” – sex isn’t the only thing that sells; stories do great, too).

Categories: Analytics Word Power Wednesdays

Donn Lee

I love to read and write. Professionally, data science, technology, and sales ops are my thing. In my non-professional life, I aspire quite simply to be a good person, and encourage others to do the same. For those who care, I test as INFJ/INTJ (55/45?) in the MBTI.

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