How measurable advertising makes us all the same

Seth Godin has a great post on how newer forms of direct marketing may be leading us toward a type of sameness. I understand where he's coming from. With instant feedback possible now with online sales, you can just about immediately see which product's selling better than others, after which you exert influence on working up... Continue Reading →

Happy 2012 everyone!

It's the first day of 2012, and what better excuse to set your goals, resolutions, and plans than today? So what will you be up to this year? Who do you hope to become? What do you hope to achieve? And, how do you expect to become who you want to be, or achieve what... Continue Reading →

Recording ideas through Evernote

I've had my Samsung Galaxy S2 for a few months now, and I can't believe that I've only started seriously using Evernote for idea-tracking this past week. I'd actually downloaded this App early on in my Galaxy S2's life, but after my phone died on me due to an unfortunate, let's just say, "water accident",... Continue Reading →

Learning to think like the experts

Learning to think like the experts is not easy to do. But what's even more difficult is learning to think like the experts while simultaneously making sure that you're not caught in the type of thinking that keep experts locked in their "idea-shell", where creativity falls prey to "how it should be done".

Life is a Sprint, not a Marathon

I just watched a video on The 99 Percent called Tony Schwartz: The Myths of the Overworked Creative, which talked about how important rest was to people (and to creatives especially). Though rest is something I know I should be getting more of, and something I consciously covet, it's not something I actually do very... Continue Reading →

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